@DaveManzer wrote a fun piece on PR called Go Platinum with these PR Lessons from Rock Stars. Dave practices what he preaches and these lessons are totally do-able if you are willing to commit.
I am always curious about how people approach their work – what tools they use and how they use them and the strategy behind it. Here is how… by @marcymassura is just such a post. I love reading these because I always get an idea – something new to try or a way to use something differently, tips and time savers.
You know that I am a big proponent of financial sanity and the personal power that comes with money in the bank. I appreciate that @JustinKownacki shares his personal story Why I’m Reinventing Myself: A Financial Awakening at 33
40 Questions You Need to Ask Every Copy Writing Client Prospect is a good checklist that could easily serve as a model for other types of services.
I’m amazed at and thankful for all the great information HubSpot cranks out. It’s Time to Transform Your Marketing is stuffed with fascinating statistics.
I have a theory that companies that run their business according to a spreadsheet – to the degree that front line people and customers are not the drivers of service – the environment is ripe for colossal cluster function. The examples in Stop Driving Me to Your Competitors by @DannyBrown support this theory.