A summary of things that caught my interest this week:
Top of the list rule in play: 7 Incredible People I Know Through Social Media by @TraceTV – it’s about moving from follower to acquaintance to friend, colleague and customer.
Top of the list rule in play: Trends, tips and advice in this solid round up of Small Business News – The Ultimate Social Media Guide.
How are you building your career? While this piece focuses on what law students should be doing to enrich their experience and improve their marketability, the advice and practice can apply to any industry: How to Make Your Law Clerkship Work for Your Job Search by @j2_whittington
Business owners, how connected are you with your advocates and fans? Worth bookmarking this piece by the helpful and brilliant @MackCollier Fans Aren’t Just for Rockstars.
Squirrel! Is the wonderful line from Up and a great metaphor for attacks on our attention. While I didn’t see the presentation – I still gleaned some insight and reminders from the infographic for Attention Management.
Case Studies are a critical part of your strategic communication foundation. An old school notion that has withstood the test of time, here are some great tips on how to approach the gather of case studies in an effective way. Secrets of Case Study Winners: How B2B Marketers Can Create Successful Programs.
Another solid kick in the pants article Selling When No One Is Buying.
And, for fun, those of you who love The Wire, a quiz to test your knowledge of Season One.